Our Product Analysis “Formula” Revealed (And The Tools We Use To Do It)
It all starts with the buy box.
The Amazon Buy Box is a key component in maximizing your sales in the marketplace. In fact, the vast majority of sales (most estimates being 80%+) happen from inside the Buy Box. When you take that factor into consideration, you quickly begin to realize the importance of increasing your share of the Buy Box, and the impact that it can have on your sales.