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Private Label and Wholesale Selling on Amazon: Two Sides of the Same Coin

Imagine, if you will, a wildly successful gold miner who has spent months(perhaps even years) refining his technique and has become well-trained and experienced in all the intricacies of gold mining, from necessary equipment to the best prospects for finding the precious ore.

One day while having a conversation with a fellow miner our gold miner is asked, “Why don’t you also collect the platinum and silver while mining for gold?  I mean, you’ve already put up the site, primed the location, and setup the mine for retrieving gold, so extracting the silver and platinum while already that far into the earth would only require a very small amount of effort!”

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Our Product Analysis “Formula” Revealed (And The Tools We Use To Do It)

It all starts with the buy box.

The Amazon Buy Box is a key component in maximizing your sales in the marketplace. In fact, the vast majority of sales (most estimates being 80%+) happen from inside the Buy Box. When you take that factor into consideration, you quickly begin to realize the importance of increasing your share of the Buy Box, and the impact that it can have on your sales.

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